Rockwell Automation Rebrand

Creative Direction, Logo Development, Print Design, Color Theory, Videography, Animation, Environmental Design

Once the new Rockwell Automation brand platform, profile, and narrative were in place we collaborated with Global Marketing on the creative exploration, direction and execution of the visual identity. The visual identity includes everything from the logo, color palette, and fonts to creating print and digital guidelines and campaigns for all types of deliverables for the Company. We're excited to be a part of this launch!