FactoryTalk™ Analytics Animation

Creative Direction, Character Development, Script Writing, Voice Over Recording, Animation, Audio Sweetening

An animated how-to video introducing the latest addition to the Factory Talk Analytics platform. A character was developed to represent a data scientist. He was drawn into a couple scenes and animated to a voice over script. He came to life through the creative editing and animation used to deliver the message.

Sketch and brainstorm prior to animation

Storyboard pitch prior to video production